The Marketing Perspective of LiveOps w/Alex Hunnisett: The Art of LiveOps S3E4

Alex Hunnisett (@Blondagles) has been serving as Head of Live Service at Rare, supporting Sea of Thieves on its continued voyage into Live Operations. Having originally cut his teeth in digital and product marketing before taking the leap into game development, Alex has worked with several studios supporting their Games through Communications, Community, CRM and Live Operations.Alex will give us some perspective on his history of running LiveOps on “Sea of Thieves” coming from a marketing com...

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The Art of LiveOps podcast provides an in-depth perspective on modern game development and shares stories behind some of the most successful LiveOps strategies. Join our hosts, Crystin Cox and James Gwertzman, as they interview a variety of game development professionals in the industry about their personal experiences creating and operating LiveOps games.