001- Stop Talking About Your Thing

Many sales reps create objections by talking about their "thing." People don't buy things, they buy results. Listen as Art explains how to define your results, why and when your buyers want them, and how to use them to get more people buying.

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Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you’ll feel comfortable using, and that get the results you want. You’ll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.