311 Name-Dropping Can Help or Hurt- Use the "Three R's"

Is name-dropping a powerful credibility booster or a fast track to sounding desperate? In this eye-opening episode, Art reveals the shocking truth about strategic name-dropping that most sales professionals get completely wrong. Discover why mentioning the right name can boost your email open rates by an astonishing 468%, while the wrong reference can instantly kill your deal. Art shares his embarrassing early-career mistake that taught him the "3 R's" framework for name-dropping that actually works. You'll learn: When name-dropping creates instant credibility (and when it backfires) The psychology behind why prospects are drawn to certain references A simple test to determine which names to use with specific prospects Real-world examples of name-dropping wins and epic fails Plus, Art challenges you with a practical exercise that will transform your approach to establishing credibility in any sales situation. Whether you're a seasoned sales pro or just starting out, this episode gives you an unfair advantage in a world where first impressions make or break deals.

Om Podcasten

Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you’ll feel comfortable using, and that get the results you want. You’ll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.