#122 - Creating New Content vs Optimizing Old Content: Which One Should You Do Right Now?
In this episode, Gael and Mark talk about when to keep on creating new content for your site, and when to go back and re-optimize or tweak your existing content. In this episode, you will learn: - Why you should maintain at least a basic spreadsheet of all your content. - Simple tricks we used to increase traffic and user engagement for AuthorityHacker.com. - When it’s a good idea to write new content and when it’s better to re-optimize. - Onpage and off-page SEO tips for re-optimizing your content. Shownotes available at: https://www.authorityhacker.com/update-vs-new/