How to use user research as a prospecting tactic, with Jack Lancaster

In this new episode, Thibaut receives Jack Lancaster, Co-Founder at Spoke.ai.In this interview, you'll hear Jack's tactic to book meetings with prospects (in his case product managers) using user research.You can connect with Jack on LinkedIn here.Want to join the Selling Advantage Community? Do it here.Enjoy the show!

Om Podcasten

The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, and veterans in B2B sales in the show, which is brought to you by SalesLabs, the B2B sales training for tech sales teams