Why InMails suck (and what to use instead), with Thibaut Souyris
In this episode, Thibaut discusses the limitations of using LinkedIn InMails for B2B sales prospecting and offers practical alternatives to increase your success rate. Learn how to optimize your LinkedIn strategy to engage more effectively with prospects.Main Topics Covered:Inefficacy of InMails: Exploring why InMails are not suitable for sales prospecting and are better suited for marketers to run ad campaigns.Optimizing Your LinkedIn Profile: Key strategies to attract prospects and build trust through your LinkedIn profile.Finding Triggers: How to identify relevant information about prospects that can serve as conversation starters.Writing Effective Connection Requests: Tips for crafting direct and compelling connection requests to improve your connect rate on LinkedIn.Alternative Prospecting Tools: Introduction to Thibaut’s prospecting engine and how it can revolutionize your LinkedIn prospecting efforts.Sign up to Tactical Selling to access all the resources mentioned in the episode (on Thursday 9th of May).