Finding Your Authentic Marketing Strategy as a Therapist with Brittney Scott [Ep 114]

What happens when you finally find an authentic marketing strategy that aligns with who you are? In today's episode, I chat with Liberated Business alumna, Brittney Scott, a therapist and mother-daughter relationship coach who completely transformed her approach to running her private practice.Brittney shares how she went from doing dancing videos on Instagram and letting clients dictate her fees to holding strong boundaries, raising her fees, and embracing a marketing strategy that aligns with her values and attracts her ideal clients. You’ll hear about the approach she’s using now (that she loves), how she dramatically raised her fees without losing income and how she’s working fewer hours as a result.Most importantly, Brittney reveals how these shifts helped her become the kind of mom she wants to be - available for school pickup and fully present in her daughter’s life. This conversation is a powerful example of what's possible when you run your business instead of letting it run you.More about Brittney Scott:Brittney Scott is a Licensed Professional Counselor and mother daughter relationship coach. She works with women who have been hurt by their mothers in some way and want to heal from it and have relationships that aren't affected by that pain. Brittney is a military spouse currently living in California. She is also the eldest daughter and gets it!Topics covered in this episode: Brittney's journey of moving to California and losing 70% of her incomeThe different marketing strategies she tried but absolutely hatedHow she found an authentic approach that attracts ideal clientsThe importance of designing your private practice around being the parent you want to beThe mindset shift that helped her take back control of her businessWhy she was hesitant to invest in Liberated Business after other coaching experiencesThe value of a supportive community when making significant business changesConnect with Brittney Scott:Website:  www.brittneymscott.comPodcast: Mother Daughter Relationship ShowInstagram: @theBrittneyScottThreads: @thebrittneyscottConnect with Felicia:Get my freebie & join the email list: The Magic SheetsInstagram: @the_bad_therapistWebsite: www.thebadtherapist.coachFacebook group: Healing MoneyResources from this episode:Liberated Business:

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Are you a private practice therapist tired of ‘good therapist conditioning’ b******t, who wants to make more money and enjoy being a therapist again? Welcome to The Bad Therapist Show! This podcast is the go-to resource for current and aspiring private practice therapists who want to attract more clients, increase their revenue and scale their practice - all without burning out or hustling 24/7. Join your host, Felicia Keller Boyle, aka The Bad Therapist®, a six-figure private practice owner turned business coach as she challenges the status quo and helps therapists in private practice earn more money, increase their impact, and expand beyond the one-to-one practice model. Using Felicia’s proven Liberated Business™ method, therapists at all stages of business have been able to grow their income while becoming even better therapists and she’s on a mission to help you do the same! Tune in each week for answers to questions such as: 👉🏽 How can I grow my private practice? 👉🏽 How can I attract more clients to my private practice? 👉🏽 How do I market myself as a private practice therapist? 👉🏽 What are the best marketing strategies for therapists? 👉🏽 How can I optimise my website to attract more clients? 👉🏽 How to create a scalable offer as a private practice therapist? 👉🏽 How can I raise my rates in private practice? 👉🏽 Do therapists need to network to grow their practice? Subscribe and follow the show wherever you listen to podcasts and start growing a practice custom-made for you so you can live the life you truly desire. Because bad therapists make the best therapists.