Ep. 126 - Elevating College Football Fandom w/ Jake Gillikin
We're back with Ep. 126 of The Betting Startups podcast, where guest host Thomas Coiner chats with Jake Gillikin from Ranked, a community-driven college football stats platform. Hear them discuss: Jake's background in tech and the inception of Ranked The inspiration for creating a dedicated college football app Jake teaching himself to code and building Ranked as a one-man-band Overcoming early challenges and organic growth strategies The importance of solving a specific pain point for college football fans Innovative features like "My Game Day" and advanced stats for bettors The role of community and message boards in building the Ranked brand Leveraging user fandom to enhance the app's utility The integration of web embeds for content creators and their potential growth impact Growth strategies and initiatives for the upcoming college football season The importance of maintaining an open and engaging community environment Watch the video version of this episode on YouTube. Learn more 👇 ➡️ Ranked website ➡️ Jake Gillikin on Linkedin -- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.