Hermanos Koumori

On todays episode we head to Mexico to learn more about the brand Hermanos Koumori. Originally a streetwear brand they have dialled their focus to look purely at running and have enjoyed great success with collaborations with Adidas and New Era. In this conversation I sit down with head of marketing Emiliano Hernandez and creative director Alex León to learn more about the brand, their creative process and what running culture is like in Mexico Follow them here https://www.instagram.com/hermanoskoumori/

Om Podcasten

Running is big. Elite athletes, records, technology, cutting edge gear. But it’s big for the people who lace up, head out and grab some miles. Day in, Day out. Whether it’s making it around the block, your first mile unbroken, feeling part of a community, clearer in your head or breaking what’s physically possible. Every Run is The Big Run. Join Danny on The Big Run podcast as he chats to friends, athletes, entrepreneurs, innovators, psychologists, creatives and many more in the world of running, movement and beyond.