#129: How Your Email List Is Like an ATM and Makes You Money
Today, we're talking about email marketing, and how your email list is like an ATM and makes you money if you know how to use it for sales. I've got Sarah Williams from Framed By Sarah back on the show for a Part 2 Interview. If you haven't listened to our Part 1, you can do so here. Sarah has built a successful subscription box business, and in this episode we dig deeper into how she thinks about putting a box together to sell to her customers—how do you deal with managing subscribers, inventory, planning for the future, the experience for her customers, etc. We also dig deep into Sarah's email strategy. By combining different parts of her business into her emails, like her weekly Facebook Lives, and promoting different items every week, she's figured out how to use email directly for sales. She's gotten so good at targeting her customers using sophisticated email automations, she's able to serve up the right email to the right customer at the right time. If you're looking for new strategies for making money online, especially ways to build recurring revenue, please don't miss this episode. Before I get started, I wanted to let you know that our next Six-Week MiloTree Coaching Group is starting August 4th. This is the coaching group that David and I teach live on Zoom. It meets for six weeks. And we show up with you twice a week. We do a teaching workshop session and we do a Q&A session. And the great thing about it is we get to know you. So while we're teaching general stuff, we are also teaching specific stuff for you. It's that we show up live with you, we hold you accountable. And you are growing your business in real time. If this sounds interesting to you, I'd love you to sign up for a time to get on the phone with me so that you could tell me about your business. I will look at your blog or your website and give you some feedback. I'll talk about what we could do for you what this group could do for you. And I'd love to meet you. Please sign up at milotree.com/meet.