Episode 248: 5 Ways To Generate Fast Cash As A Designer During The Holidays
The holidays are a time of year when we’re often looking to generate an influx of cash in our design business. If you’re stumped on ideas for how to earn quick cash in this season, I’m walking you through 5 strategies and approaches to generate fast cash as a designer during the holidays. If today’s episode resonates with you and you want to show support for the show, here’s an easy way to do so: Buy Me A Coffee! 5 Ways To Generate Fast Cash As A Designer During The Holidays If you’re in a season where you want to generate fast cash, I’m sharing a few strategies and approaches that I’ve experienced success with over the years! Before we dive in, I want to remind you that you do not have to do every single one of these approaches or even copy what I’ve done—pick what serves you best! Check In with Your Past Clients The first thing you should do is check in with your past clients. Consider the network you already have access to—they are more likely to hire you again! So how do you approach this? Simply ask your past clients if they need any additional design work done for them in this season! Ask for Referrals The next thing to consider is asking those same clients if they have any referrals of people who may need design work. If they currently don’t need any additional design work done for them, they may know someone who does! A referral is an amazing opportunity for you to connect with new clients through a solid, trusted connection. Upsell Your Existing Clients You don’t need to always focus on going out and acquiring new leads—in this scenario, we’re looking for quick cash. Consider, is there a way to upsell your current clients on work for them? This could be a higher level of service or a completely different service; like additional assets in their brand identity, welcome magazines for their clients, hidden pages on their website, etc. Make sure that you enjoy the things that you’re upselling! Raise Your Rates Now, moving beyond your existing clients and considering your future clients, one simple way to increase your revenue is to raise your rates without adding more deliverables. The value you offer is already there—you do not need to add more to offer a value to your services. Offer a VIP Day or Design Intensive The final approach to generating fast cash in your business is to offer a VIP Day. We discussed this in detail in episode 243 with Sarah Masci. This will protect your time, but bring in a high ticket offer with a high ticket price. Triple Your Design Income with Brand Strategy If you want to learn more about generating consistent revenue in your design business by using brand strategy, I encourage you to check out my on-demand training that I have created that shares about how brand strategy might be the missing piece in your services. By unlocking this new level of growth, you’ll improve your business and generate more cash in your business. LEARN MORE