All Things NFT: Marketing, Investments and Future Opportunities

Luke Mulks, VP Operations at Brave Software, breaks down NFTs (non-fungible tokens) and why they’re such a hot topic and opportunity amongst both marketers and investors. He also discusses how mainstream brands are embracing NFTs to engage users, and shares the ways that Brave and the BAT Community are an integral part of Brave’s success.     In this episode we also discuss: How content creators and artists can leverage NFTs to promote their work The role of your community in amplifying your message and accelerating growth Creative ways that marketers can leverage NFTs and other crypto tokens Tactical ways marketers can use NFTs for campaign success and user engagement.    Guest Bio:  Luke Mulks is VP Operations at Brave Software and prior to Brave, Luke was the Director of Ad Operations at OAO. He has an extensive background in startups and publishing. Currently at Brave, Luke is working on having ads use encryption and respect human privacy by default. Help us shape Season 3 by providing feedback in our short survey here. Brave Pick: This week’s Brave Pick of the Week is Axion. Check out their website here. ------------------------------------------------------------------------ About this Show: Brave is at the forefront of a new online privacy frontier and has unique insight into the future of marketing and advertising in a cookieless world. If you're an agency, brand marketer or entrepreneur challenged by the changes in ethical advertising, consumer privacy and buyer expectations, this podcast will provide a backstage view of how influential marketers at top brands and agencies are responding to what's next.   Music by: Ari Dvorin Hosted by: Donny Dvorin

Om Podcasten

Technology is reshaping society—but how are users included in the conversation? The Brave Technologist explores how emerging technologies like artificial intelligence, machine learning, and Web3 are influencing our lives, our choices, and our collective future. Unlike many tech podcasts that focus on hype and disruption, this show puts users at the center of the conversation. Each episode features thoughtful discussions with technologists working to ensure that innovation serves the public interest. How are these tools impacting users? And how can we ensure that technology is developed with transparency, accountability, and the public good in mind? We’re going deep with founders, builders, policy makers and researchers to explore the worlds of privacy, AI, crypto, digital rights, algorithmic accountability, and everywhere else where cutting edge technology impacts our daily lives.