How to Be a Strategic CFO

In this insightful episode of The CFO Project Podcast, host Adam Lean sits down with Carina Thomas to explore the critical topic of "How to Be a Strategic CFO." Carina, an experienced financial professional, shares her journey from traditional accounting to becoming a strategic CFO, emphasizing the importance of looking beyond basic bookkeeping and tax preparation. She discusses how strategic CFOs use data-driven decision-making to help businesses grow, and explains why benchmarking against a...

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This is a podcast to help accountants, CPAs and bookkeepers escape what we call the accountant's trap - where the only way to get paid more is to work more hours or take on more low-value and high-demanding clients.On each episode we'll discuss strategies and tips that financial professionals can use to grow a practice of their dreams so they can finally escape the accountant's trap. This podcast is produced by TheCFOProject.com - a training company that trains accountants, CPAs and bookkeepers on how to build, launch and scale a CFO and business advisory service.Sign Up For Our Newsletter:https://thecfoproject.com/newsletter