Special Delivery! How UPS Leverages Text Recruiting

Text messaging, or SMS, first came into prominence two decades ago by voting on American Idol, but the technology is as hot as ever for employers. It’s starting to look like text recruiting is here to stay. That’s why we invited Rick Koerner, VP of unified communications at UPS on the podcast. Rick has been texting with job candidates for almost a decade, and he brings his best tips and takeaways to the podcast. Along the way, he throws in anecdotes on all things UPS, like how deliveries only happen one right turn at a time to increase efficiency, and his own story about why he doesn’t have a LinkedIn profile. Say what?!?!?

Om Podcasten

Everything people and workforce—recruiting, marketing, technology, talent management, and workforce economics—delivered with biting sarcasm and unapologetic snark. Industry misfits Chad Sowash and Joel Cheesman bring their no-holds-barred opinions to dissect news, trends, and the occasional dumpster fire. If you’re a hiring company, staffing firm, or vendor looking for insights (and a thick skin), these two won’t just tell you what’s happening—they’ll tell you why you’re probably doing it wrong. Buckle up, buttercup.