#17: You Are What You Reward — How Incentives Reveal Your Employer Brand

This week we welcome James Ellis to the podcast. A self-proclaimed employer branding "nerd", James is a leading voice in the world of talent branding, having led EB initiatives at GroupOn and Universum before assuming his latest role at Roku. He's also the author of several books, including "Talent Chooses You" and "The Employer Brand Handbook Volume 1: The Real World Guide to Working With Recruiters." Topics include: The relative lack of formal education programs for employer brandin...

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In today's rapidly evolving workplace, talent acquisition professionals navigate continuous transformation. From emerging HR technologies to evolving candidate expectations, we explore what it takes to redefine recruitment for the modern era.Each episode, we bring you conversations with pioneering practitioners and innovative thinkers who are reshaping how organizations connect with talent. We dig beneath the surface to uncover the real stories, challenges, and breakthroughs happening on the front lines of recruitment.The Changing State of Talent Acquisition Podcast goes beyond industry buzzwords to engage with the people and ideas driving meaningful change. Join us as we explore the unconventional approaches, unexpected insights, and authentic experiences that are transforming how organizations find and secure the talent they need to thrive.