Messaging campaigns bring More People

The framework that I like to use when an organization is thinking about their messaging strategy is "More People + More Action". When an organization ads messaging as a channel, it brings More People and drives More Action.

In this episode we talk through the "More People" benefit and how that works through messaging.

Om Podcasten

The Chat Bubble is a show about Messaging. We discuss messaging apps like Facebook Messenger, iMessage and WhatsApp - especially as a way for brands to communication with customers. A secondary focus is brand messaging, the psychology of the pitch and best practices around sales and marketing. The show combines interviews with shows discussing news and announcements about messaging channels and other companies in the space.