S2, Ep16: Building an Ethical Brand with Josh Bolding
This episode is brought to you by Vivo Life! Use our code 'chickpeeps10' to get 10% off your order at vivolife.com! This week, Robbie and Evy talk to Josh Bolding, the co-founder of Vivo Life, a plant-based health and fitness company. In this episode we talk about the role of supplements in a vegan diet, and Josh’s journey in transitioning his company to be 100% vegan. Josh is also a passionate advocate of sustainability and he shares his thoughts on how companies can grow and thrive whilst remaining environmentally friendly. Also on this episode... Josh discusses how the disingenuous nature of the supplement industry inspired him to form his own vegan supplement company. The orphan elephant story that broke Josh’s heart open to an ethical vegan way of life. The persistent myth of protein deficiency in vegans. How risky is it to transition a business to be 100% vegan? Josh shares how he transitioned his packaging to be home compostable, and speculates on why more companies aren’t doing it. How refining a strong ethical core for Vivo helped the business take off. The milieu of conscious consumerism and why people don’t want to buy from ‘soulless companies’. Shouldn’t we be aiming to eat a well-rounded diet without the need for supplements? Josh shares the daily supplements he takes. What kind and how much B12 should we be taking? Josh weighs in on the wave of influencers denouncing veganism last year. Links: Follow Josh’s work at Vivo Life on Instagram, Facebook and Youtube. Check out the Vivo Life vegan supplements. Social Media Twitter: @ChickPeepsPod Instagram: @ChickPeepsPod Facebook: @ChickPeepsPodcast Momoko Hill: @oh_momoko Robbie Jarvis: @robbjarvis Tylor Starr: @tylorstarr Evanna Lynch: @msevylynch