Influencer Marketing and Growing Your Online Brand
Emily Ward & Jess Hunichen are the coveted influencer marketing experts and co-founders of Shine Talent Group, the leading, buzzed-about influencer talent management agency. Shine Talent Group represents a powerful cross-section of social superstars including the “Coastal Grandmother” creator Lex Nicoleta (@lexnicoleta), body confidence-focused creators Sarah Nicole Landry (@thebirdspapaya), Alicia McCarvell (@aliciamccarvell), and Mik Zazon (@mikzazon), TikTok’s skincare bae Koosha (@kooshaaa), and mental health advocate meets fashionista, Mary Skinner (@mary_skinner). On the podcast, Emily and Jess can discuss how to best utilize influencer marketing to scale a business, the ins and outs of working with influencer talent agents, influencer trends such as body confidence, and more. Shine Talent Group has worked with brands such as Amazon, REVOLVE, Unilever, and L'Oréal on influencer campaigns, leveraging their company's robust talent roster, with 150 exclusive talent. Emily and Jess have also been featured in media outlets such as WWD, Business Insider, and Entrepreneur. Emily & Jess can also bring their vast knowledge, experiences, and stories of working in the influencer marketing industry to the table, including how Shine Talent Group impressively acquired Fourth Floor Management agency during the pandemic and created The BodCon, the first & only annual virtual conference focused on body confidence and radical self-acceptance.