#82 – Want More Clients? Create More Insight! (Coaching Business Fundamentals)

This episode is the fourth in a series diving into The Coaching Business Flywheel and the fundamental parts of a sustainable coaching business. In it, Robbie and Ruth dive into the power of focusing our energy and action on creating insight, and how, if we create insight enough, we almost can’t help but have the coaching business we want. Robbie shares why he believes that the more we can create insight for someone before they become a client, the better it is for our businesses, and outlines just how powerful creating insight can be for putting energy into our business that will pay back again, and again, and again. We cover: What is insight and why does it matter? The advantages of ‘The Prosperous Coach Approach’ and just coaching people even before they are clients. (We touch on the disadvantages, too.) Why we forget that we know MANY ways to create insight for people. A question you can ask yourself every day to get into action building your coaching business. Listen to the first episode in this series, giving an overview of the Flywheel and why it matters here:  https://www.thecoachsjourney.com/podcast/75-how-to-grow-your-coaching-business The second, about using connections to create coaching clients, is here: https://www.thecoachsjourney.com/podcast/77-how-to-make-connections-who-become-clients-coaching-business-fundamentals The third, focusing on offering people the opportunity to experience you more, is here: https://www.thecoachsjourney.com/podcast/80-dont-wait-for-coaching-clients-create-them-coaching-business-fundamentals The next episode will be out soon – sign up to our mailing list here to be the first to hear about it. To see a diagram of the Coaching Business Flywheel, and read Robbie’s ebook, An Introduction to The Coaching Business Flywheel, visit https://www.thecoachsjourney.com/the-coaching-business-flywheel For more information about Robbie, visit https://www.robbieswale.com/ For more information about Ruth , visit http://www.daretorise.co.uk/ Read more about The Coach's Journey at www.thecoachsjourney.com. Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQg To support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. THINGS WE TALKED ABOUT THAT YOU MIGHT BE INTERESTED IN: The first episode in this series, giving an overview of The Coaching Business Flywheel: https://www.thecoachsjourney.com/podcast/75-how-to-grow-your-coaching-business The second episode in the series, focusing on Connecting with People: https://www.thecoachsjourney.com/podcast/77-how-to-make-connections-who-become-clients-coaching-business-fundamentals The third, focusing on offering people the opportunity to experience you more, is here: https://www.thecoachsjourney.com/podcast/80-dont-wait-for-coaching-clients-create-them-coaching-business-fundamentals A diagram of The Coaching Business Flywheel: https://www.thecoachsjourney.com/the-coaching-business-flywheel Robbie’s ebook, An Introduction to the Coaching Business Flywheel, is available for free here: https://www.thecoachsjourney.com/the-coaching-business-flywheel The Prosperous Coach and Rich Litvin: https://richlitvin.com/book/ Robbie’s video on how to structure a conversation with a potential client, and loads of other practical videos are here: https://www.thecoachsjourney.com/videos Claire Pedrick on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-44-claire-pedrick-cutting-through-complexity-and-simplifying-coaching Neil Mackinnon on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-57-neil-mackinnon-when-you-step-into-the-hallowed-ground-of-coaching-show-up Lindsey Lewis on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-47-lyndsey-lewis-turning-torment-into-talent Toku McCree on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-15-toku-mccree-sales-with-honour-and-love-on-the-end-of-a-sword Giovanna Capozza on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-20-giovanna-capozza Jackee Holder on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/73-jackee-holder-trauma-informed-coaches-have-never-been-more-needed Iyanla Vanzant: https://iyanla.com/ The video Ruth mentioned about “Imposter Syndrome”, featuring Reshma Saujani: https://www.youtube.com/watch?v=BoHDDgeQtlc Ruth’s website – sign up to her mailing list to find out when you can next access her free course: https://www.daretorise.co.uk/ Robbie’s 12-Minute Method: https://www.robbieswale.com/about-the-12-minute-method The Coach’s Journey Community: https://www.thecoachsjourney.com/community The Coaching Business Flywheel Booster Pack: https://www.thecoachsjourney.com/the-coaching-business-flywheel-booster-pack

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Coach’s Journey founder Robbie Swale and a team of hosts interview coaches about how they created a successful business and how they create impact for their clients. Through these conversations, you can learn how each coach came to coaching, grew their coaching practice and found their way to the successful business they have today. Each interview, like each journey, is different. But each is also packed with insights, tips, suggestions and ideas to grow your coaching business and have even greater impact creating change in the lives of your clients. Past guests include life coaches, business coaches, executivecoaches, career coaches, leadership coaches and more. Some are household names; some are coaches you’ve never heard of. All of them share ideas on the key topics for creating a coaching business: money, fees, impact with clients, training and more. About Robbie: Robbie Swale is a leadership coach, podcaster and the author of four books. He has trained with masters in the field of coaching and building coaching businesses, including Rich Litvin, Robert Holden and guests on the podcast like Katie Harvey and Myles Downey. He is the creator of The Coaching Business Flywheel, which attempts to boil down everything he has learned from many years supporting coaches to grow their businesses and interviewing amazing coaches on this podcast, into one simple, actionable model. Subscribe and read more about the podcast, The Coach’s Journey Community and get the free ebook An Introduction to The Coaching Business Flywheel at www.thecoachsjourney.com