#83 – If You Want To Make More Money, Talk About Money More! (Coaching Business Fundamentals)

This episode is the fifth in a series diving into The Coaching Business Flywheel and the fundamental parts of a sustainable coaching business. In this episode, Robbie and Ruth focus on the part of the Flywheel that often creates the most fear and resistance for coaches: telling people how you work, how much it costs and how to pay you. It couldn’t be clearer that unless you do this, there are no clients to coach. And yet, so many of us are filled with fear, hesitance and/or ickyness when it comes to the money conversation. In this conversation, we’ll try to change that. We cover: Resources and tactics that can help you think about how YOU want to work with clients, and how to talk about that authentically. How to rewrite your stories about money. Why buying coaching for yourself will make ALL the difference to your money conversations.   How to change the default so that you tell more people how you work and how much it costs, instead of almost never doing that. Listen to the first episode in this series, giving an overview of the Flywheel and why it matters here:  https://www.thecoachsjourney.com/podcast/75-how-to-grow-your-coaching-business The second, about using connections to create coaching clients, is here: https://www.thecoachsjourney.com/podcast/77-how-to-make-connections-who-become-clients-coaching-business-fundamentals The third, focusing on offering people the opportunity to experience you more, is here: https://www.thecoachsjourney.com/podcast/80-dont-wait-for-coaching-clients-create-them-coaching-business-fundamentals The fourth, focusing on creating insight, is here: https://www.thecoachsjourney.com/podcast/82-want-more-clients-create-more-insight-coaching-business-fundamentals The next episode will be out soon – sign up to our mailing list here to be the first to hear about it: https://www.thecoachsjourney.com/subscribe To see a diagram of the Coaching Business Flywheel, and read Robbie’s ebook, An Introduction to The Coaching Business Flywheel, visit https://www.thecoachsjourney.com/the-coaching-business-flywheel For more information about Robbie, visit https://www.robbieswale.com/ For more information about Ruth , visit http://www.daretorise.co.uk/ Read more about The Coach's Journey at www.thecoachsjourney.com. Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQg To support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. THINGS WE TALKED ABOUT THAT YOU MIGHT BE INTERESTED IN: The first episode in this series, giving an overview of The Coaching Business Flywheel: https://www.thecoachsjourney.com/podcast/75-how-to-grow-your-coaching-business The second episode in the series, focusing on Connecting with People: https://www.thecoachsjourney.com/podcast/77-how-to-make-connections-who-become-clients-coaching-business-fundamentals The third, focusing on offering people the opportunity to experience you more, is here: https://www.thecoachsjourney.com/podcast/80-dont-wait-for-coaching-clients-create-them-coaching-business-fundamentals The fourth, focusing on creating insight for people, is here: https://www.thecoachsjourney.com/podcast/82-want-more-clients-create-more-insight-coaching-business-fundamentals A diagram of The Coaching Business Flywheel: https://www.thecoachsjourney.com/the-coaching-business-flywheel Robbie’s ebook, An Introduction to the Coaching Business Flywheel, is available for free here: https://www.thecoachsjourney.com/the-coaching-business-flywheel The Coach’s Journey videos page: https://www.thecoachsjourney.com/videos Rich Litvin – The Art of the Proposal: https://www.youtube.com/watch?v=BjwzfLIA8w0 The Prosperous Coach and Rich Litvin: https://richlitvin.com/book/ Robbie’s brother, Ewan Townhead, on money: https://www.ewantownhead.com/money-is-not-what-you-think-it-is/ Jen Sincero – You Are a Badass At Making Money: https://www.amazon.co.uk/You-Are-Badass-Making-Money/dp/0735222975 Joel Monk on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-6-joel-monk-conversations-at-the-cutting-edge-of-coaching Giovanna Capozza on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-20-giovanna-capozza Robbie’s article - 6 Reasons Why Hiring a Coach is the Most Important Thing For You to Do If You Want a Successful Coaching Business: https://www.thecoachsjourney.com/writing/6-reasons-why-hiring-a-coach-is-the-most-important-thing-for-you-to-do-if-you-want-a-successful-coaching-business Toku McCree on The Coach’s Journey: https://www.thecoachsjourney.com/podcast/episode-15-toku-mccree-sales-with-honour-and-love-on-the-end-of-a-sword The Coach’s Journey Community: https://www.thecoachsjourney.com/community The Coaching Business Flywheel Booster Pack: https://www.thecoachsjourney.com/the-coaching-business-flywheel-booster-pack

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Coach’s Journey founder Robbie Swale and a team of hosts interview coaches about how they created a successful business and how they create impact for their clients. Through these conversations, you can learn how each coach came to coaching, grew their coaching practice and found their way to the successful business they have today. Each interview, like each journey, is different. But each is also packed with insights, tips, suggestions and ideas to grow your coaching business and have even greater impact creating change in the lives of your clients. Past guests include life coaches, business coaches, executivecoaches, career coaches, leadership coaches and more. Some are household names; some are coaches you’ve never heard of. All of them share ideas on the key topics for creating a coaching business: money, fees, impact with clients, training and more. About Robbie: Robbie Swale is a leadership coach, podcaster and the author of four books. He has trained with masters in the field of coaching and building coaching businesses, including Rich Litvin, Robert Holden and guests on the podcast like Katie Harvey and Myles Downey. He is the creator of The Coaching Business Flywheel, which attempts to boil down everything he has learned from many years supporting coaches to grow their businesses and interviewing amazing coaches on this podcast, into one simple, actionable model. Subscribe and read more about the podcast, The Coach’s Journey Community and get the free ebook An Introduction to The Coaching Business Flywheel at www.thecoachsjourney.com