How to Develop Practical Use Cases for AI in Content Marketing with Adam Sockel of Orum

Adam Sockel is the Content Marketing Lead at Orum. Orum is an AI-powered Live Conversation Platform that helps drive revenue and makes sales more human-centric. He shares the practical ways he uses AI in his role as a content marketer. ChatGPT is a powerful tool that marketers should take advantage of, but will it eventually replace our jobs? They discuss this and more in this episode!1:02 Conversation with Adam2:50 Who is Orum?4:48 Marketing to salespeople8:42 Productivity11:40 Background in content marketing16:30 AI boom23:00 Practical uses of ChatGPT27:00 Avoma28:18 Outro Sign up for Modern Day Marketer (the newsletter)Follow Adam: LinkedIn | Orum Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn 

Om Podcasten

What people want is a big outcome. And the only way you get a big outcome is to take a big swing and be bold. Welcome to The Content Cocktail Hour, the show hosted by The Juice’s Jonathan Gandolf and Clayton Stobbs that squeezes out the deepest secrets of modern B2B marketing professionals on pushing your brand to the forefront of the industry.