120. Knowing and Growing Your Client Journey

One of those things that we hear a lot about is the client journey--the path people take with your brand. The truth is the client journey starts well before the initial discovery call. Your client’s journey begins the moment they’ve identified the problem that you solve.  In this episode, I’m going to walk you through the client journey--what the stages are, what that content looks like, and some special considerations for the types of content you might create. And, as always, I do this with the caveat that you need to do what works for you.  This episode was just a fraction of what you’ll get out of the free Client Journey ebook. Be sure to grab your copy to start your journey. Listen in! Mentioned in This Episode Episode 51: Why Client Journey Matters When Creating Content Client Journey Ebook Content Mastery Lab  

Om Podcasten

The Content Experiment Podcast is a podcast for service-driven business owners who know that content is important but there’s also so much more to marketing and business growth. Here we talk about showing up for your audience in a way that they want to hear and in a way that’s sustainable for you. This might mean publishing a weekly podcast or blog, but it also means paying attention to your email list, leveraging other people’s audiences, building relationships, and getting over the limiting mindsets that often hit when we’re reaching for the next level in our business.