185. Why Podcasting Feels Hard…and What to Do About it

Being a business owner is hard, and knowing that you actually have to market your business to keep it running might leave you feeling frustrated and overwhelmed. You’re not alone! And if you chose podcasting as your primary content marketing platform, there are a lot of logistics to juggle.   Many podcasters lack consistency because they don’t want to (or don’t have time to) do the work to publish regularly. It feels hard, and they would rather spend time working with those clients.   I don’t blame you! But there are ways to make podcasting a little bit easier. And on this episode, I’m sharing some of my top tips for simplifying the podcast hosting process so you can go back to serving your listeners and your clients with ease. Mentioned in This Episode Podcasting 101 Q&A Calls - join the waiting list Episode 31: The 4 Most Important Parts of Your Content Strategy Episode 48: 3 Actions You Need for a Successful Content Strategy Episode 78: Plan Out Your Content for 2021…Sort Of Episode 177: Leveraging Other People’s Audiences & Putting it All Together Episode 181: How to Be a Better Podcast Host

Om Podcasten

The Content Experiment Podcast is a podcast for service-driven business owners who know that content is important but there’s also so much more to marketing and business growth. Here we talk about showing up for your audience in a way that they want to hear and in a way that’s sustainable for you. This might mean publishing a weekly podcast or blog, but it also means paying attention to your email list, leveraging other people’s audiences, building relationships, and getting over the limiting mindsets that often hit when we’re reaching for the next level in our business.