TCC Podcast #362: LinkedIn Strategies for Your Copywriting Business with Alex Thompson

On the 362nd episode of The Copywriter Club Podcast, Alex Thompson takes the mic to chat all things LinkedIn. Alex is a website and email copywriter who gains the majority of his clients on LinkedIn by creating parody content. You’ll walk away from this episode with tangible steps you can use to create a LinkedIn strategy that works for you. Tune into the episode to discover: How Alex went from teacher to farm worker to copywriter.  Why it’s okay to leave a profession you thought was your end all be all.  Alex’s discovery of The Copywriter Club Podcast, and how it helped him grow his business.  How he uses LinkedIn as his primary source to find clients.  The significance of curating the right kind of LinkedIn feed for your mental state.  How to embrace the “sucky” beginnings of anything new.  Why every copywriter needs to acquire this trait.  Offers you can service and skill stack to gain clients.  What most copywriters get wrong when they start their business. His marketing strategy on LinkedIn and how you can make it your own.  Why you need to be ridiculously yourself on any platform you choose.  What’s in a successful LinkedIn profile? What new and seasoned copywriters need to keep in mind. Not finding clients on LinkedIn? This could be why. Where you need to spend more time on LinkedIn.  How to effectively close sales calls (and with ease). The people and stuff we mentioned on the show: The Copywriter Think Tank Kira’s website Rob’s website Alex's website The Copywriter Club Facebook Group The Copywriter Underground Free month of Brain.FM AI for Creative Entrepreneurs Podcast Full Transcript:    

Om Podcasten

IN-DEPTH INTERVIEWS WITH EXPERT COPYWRITERS... What if you could hang out with seriously talented copywriters and other experts; ask them about their successes and failures, their work processes and their habits; then steal an idea or two to inspire your own work? That’s what Kira Hug and Rob Marsh do every week at The Copywriter Club Podcast. Each new episode is an in-depth discussion with a different successful copywriter or content creator—packed with copywriting advice and ideas worth stealing and using in your own copy practice. They talk real numbers, rates and what writers are charging for work. They dig into sales funnels, work habits and what works on social media. And they ask the questions you really want to know the answers to. The goal is to help you think bigger about your copywriting business so you’ll reach higher than ever before.