Episode 75 | What Makes a “Best on the Market” Offer (and what we can learn from Shark Tank)

Today I want to talk about offers -the products, programs, and things we create to sell to our audience. Sometimes creating an offer seems overwhelming and we don’t know where to start.Other times we’ve created something already, but it might not be hitting the mark quite right and it needs a makeover.As a course creator or digital product entrepreneur, it all comes down to the offer. Whether it’s a course, a group program, a mini product… we need to get that part right in order for the money to flow. There are 3 important lessons that go into creating great, sell-able offers.The kind of offers that end up as the best-in-market for their niche.They are things that I have learned in my 5+ years of selling courses and after working with hundreds of students on offer creation.This is nothing about bonus stacks, or copywriting, or marketing hacks…To learn what they are (and how we can learn some serious lessons from Shark Tank) tune in to this week’s episode of the podcast. ------If you want to learn how to launch your first course, sign up for a seat at my free training #CourseClass to learn how I went from $0 to $500k/year with digital courses: https://gemmabonhamcarter.com/course-class  If you’re already a course creator ready to scale and go evergreen, join our membership community to learn how at https://gemmabonhamcarter.com/passiveproject Not sure what tech platform to use for your course? We use and love Teachery. It’s a beautiful, user-friendly platform created by friends of ours, Jason and Caroline Zook. You can learn more and sign up with our special affiliate code at https://teachery.co/gemma ------Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/bestiesMake sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.Support the show

Om Podcasten

The Course Creator Show is for ambitious entrepreneurs who want to build successful online course businesses, but make it chill. We’re after freedom, flexibility, part-time hours… and big revenue goals.Hosted by Gemma Bonham-Carter, The Course Creator Show pulls back the curtain to give you the tips, strategy and inspiration you need to create a profitable online course business. Gemma is a sought after Online Business Strategist who has helped over 11,000 entrepreneurs launch and scale their courses across a wide variety of industries. She is the founder of Course Creator School, The Passive Project, and events like AI Unlocked and Growth Week. When she’s not hosting this show or working with her students, you can find Gemma running after her two young kids, planning her next international trip, renovating her latest real estate project, or reading a book with an oat milk latte in hand. Tune in to learn from today’s most successful digital product creators and get a behind-the-scenes look at Gemma’s own 7-fig/year business.