Beyond Trends: Tatum Dooley on Making the Art World More Interesting, Accessible, and Artist-Driven

In this episode of Art & Cocktails, host Ekaterina Popova speaks with Tatum Dooley—writer, brand strategist, and founder of Art Forecast. Tatum shares how she built a trusted curatorial platform that bridges art, fashion, and design while spotlighting emerging artists and helping demystify the art world.   We discuss:   How Art Forecast evolved from an Instagram account to a Substack and PR studio Why storytelling and consistency matter more than chasing trends How to build your own creative platform with purpose and integrity Practical advice for writers, curators, and creatives entering the art world   Whether you’re an artist, curator, or collector, this episode will inspire you to think differently about visibility, community, and the future of contemporary art. Learn more about Art Forecast: https://artforecast.substack.com 📷 Follow Tatum on Instagram: @artforecast Sponsors: 🎁 Get free guides, templates, and artist tools to grow your creative career: createu.co/free Submit or subscribe to Create! Magazine: https://createmagazine.co Start learning with micro-courses on Create U: https://createu.co

Om Podcasten

Art & Cocktails is a weekly podcast where contemporary art meets creativity, business, and real talk. Hosted by artist, Create! Magazine founder, and master coach Ekaterina Popova, each episode delivers honest, no-nonsense conversations that blend passion and vulnerability with real-world strategies for thriving as a creative entrepreneur. Created for artists, creatives, and artpreneurs, the show features inspiring stories and candid discussions with artists, curators, writers, and thought leaders in the arts and beyond. From navigating the art world to building a sustainable creative practice, each episode offers actionable tips, mindset shifts, and behind-the-scenes insights—served with your favorite drink in hand. Whether you're in the studio, on a walk, or unwinding after a long day, Art & Cocktails is your go-to space for fresh perspectives and practical tools to support your artistic journey. Tune in weekly and be part of the conversation—because your creative life deserves it. Find us at www.createmagazine.co/podcast — where the conversation about art and business starts.