16. Christiana Purves Balances Brand Building and Body Building

In this inspiring episode, we sit down with Christiana Purves, a distinguished brand strategist and political operative turned FMG fitness pro. Discover how she masterfully blends her high-powered career with a passion for fitness, overcoming challenges as a type one diabetic to compete on the physique stage. What You'll Learn: • Dual Dynamism: Explore Christiana's journey from the fast-paced world of political consulting to the disciplined realm of professional fitness. • Fitness Against All Odds: Hear how Christiana overcame the unique challenges of managing type one diabetes while training and competing in physique contests. • Strategies for Success: Gain insights into the techniques and mindsets that have helped Christiana excel both on and off the stage. • Fitness Tips for Creatives: Practical advice for anyone in the creative industry struggling with sleep, diet, and maintaining consistent exercise routines. • Personal Transformation: A look into the personal coaching relationship between Christiana and our host, including specific tips and life-changing impacts from their fitness journey together. Episode Highlights: Christiana not only shares her professional stories and fitness achievements but also dives deep into how discipline in physical training can translate into professional and personal success. Whether you're a creative looking to kickstart your fitness routine or someone curious about the synergy between career and health, this episode is packed with motivational insights and actionable advice. Follow Christiana on Instagram: instagram.com/christiana.fitness Start training with Christiana: https://linktr.ee/cfpurves More from The Creative Brief YouTube: https://www.youtube.com/@TheCreativeBriefPodcast iTunes: ⁠https://podcasts.apple.com/us/podcast...⁠  Twitter/X: ⁠https://twitter.com/brianathey⁠  Instagram: ⁠https://instagram.com/brianathey⁠  Website: ⁠https://brianathey.com⁠

Om Podcasten

Are you looking for the inside track on how you can use creativity as your competitive advantage? For the last 20 years I've been helping brands tell their story, build their audience, and launch successfully. But there is still a lot to learn. That's why, I'm starting this podcast. Join me each week as I talk to the industry's best. Taking a deep dive into their stories to unlock their strategies, learn from their experience, and uncover how their persoal brands have set them apart. Whether you're launching your brand, or just pursuing your passion, welcome to The Creative Brief.