How To Focus And Be Indistractable With Nir Eyal

Do you want to focus and get more writing done this year? Do you want to step away from the many distractions online and achieve your creative goals? In today's show, I discuss how to be indistractible with Nir Eyal.

In the introduction, I talk about some of the challenges in writing for audio, and I also mention my interview on the QWERTY Writing Life Podcast where I talk about the power of affirmations for helping stay focused on what's really important.
Plus, please help me provide more useful information and resources on the site and the podcast by completing The Creative Penn community survey: TheCreativePenn.com/survey2020 and be in to win 60 mins 1:1 consulting with me in the prize draw.

Today's show is sponsored by Draft2Digital, where you can get free ebook formatting, free distribution to multiple stores, and a host of other benefits. Get your free Author Marketing Guide at www.draft2digital.com/penn

Nir Eyal writes, consults, and teaches about the interception of psychology, technology, and business. He's an entrepreneur, investor, and author of Hooked: How to Build Habit-Forming Products, and now, Indistractable: How to Control Your Attention and Choose Your Life.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and full transcript below.
Show Notes

* Is it our fault that we’re so distractable?
* Why technology isn’t the problem causing distraction
* Creating indistractable time for writing
* Why the opposite of distraction is not focus
* The two types of triggers for distraction
* Why do we do things that are against our better interests?
* Why time management is pain management
* The difference between a strategy and a tactic when it comes to being indistractable
* Thoughts on the future of social media

You can find Nir Eyal at nirandfar.com and on Twitter @nireyal

Transcript of Interview with Nir Eyal
Joanna: Nir Eyal writes, consults, and teaches about the interception of psychology, technology, and business. He's an entrepreneur, investor, and author of Hooked: How to Build Habit-Forming Products, and now, Indistractable: How to Control Your Attention and Choose Your Life. Welcome to the show, Nir.
Nir: Thank you so much. Great to be here.
Joanna: It's great to have you on the show.
Tell me more about you and how you got to this area of behavioral psychology because it's super interesting.
Nir: My experience comes out of the industry. I helped found two tech companies, the latest of which was at the intersection of gaming and advertising, and we founded that back in 2007. And it was there that I had this front-row seat to this rise in persuasive technology, as it's called, the rise of Facebook and Twitter and Instagram and WhatsApp and Slack,

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Information, inspiration and interviews on writing, self-publishing, book marketing and making a living with your writing. If you need help with writing your book, or you want to learn how to navigate the new world of publishing and book marketing, then join Joanna Penn and her guests every Monday. Also covers the business of being a writer and how to make money with your books.