106. The Magic of Creating Memories at Specific Moments w/ Jeff Kaylor

How can I make people feel like the experience is just for them?   You’d think this question pertains to customer experience — and it does — but it originated from a Magic Moments mindset. As in, actual stage magic.   In this episode, I interview Jeff Kaylor, Fortune 500 Keynote Speaker at JeffKaylor.com and Cofounder at the Magic Estate, about how to bring wonder back into customer experience.   What we talked about:   - Deliberately creating wonder   - Planning customer experience by anticipating memory   - An unforgettable magician is someone fully present   - The magic moments mindset   Check out this resources we mentioned during the podcast:   - Jeff’s forthcoming book is called “Create Magic: Transforming Your Everyday Interactions Into Magical Moments”   Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

Om Podcasten

Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.