369: How To Plan A CX Day 

CX Day is an annual event for a lot of organizations, usually occurring the first week of October. Successful CX Days require planning to ensure momentum is built before the event and excitement for CX is sustained after the event. With a great theme and employee-focused planning, you can use CX Day as a moment to educate and celebrate employees, and drive a customer-focused culture. Featuring: Martin Gill, VP, Research Director Angelina Gennis, Senior Analyst Show Notes: CX Day is an annual event for a lot of organizations, usually occurring the first week of October. Successful CX Days require planning to ensure momentum is built before the event and excitement for CX is sustained after the event. With a great theme and employee-focused planning, you can use CX Day as a moment to educate and celebrate employees, and drive a customer-focused culture. This week, Angelina and Martin answer:  What is CX Day? Why do CX teams organize it?  What sorts of activities happen on CX Day? How do you drive engagement?  What are the success indicators of the event?  Where should you start if you're planning your first CX day?  Where can you find inspiration?

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Research-based guidance on how to manage customer experience (CX) at any organization — an imperative that Forrester has been researching for over 20 years. Each week, Forrester analysts discuss key findings from their latest research on CX; analyze relevant topics in the news; or chat with CX professionals about how they’ve overcome prevalent challenges managing CX in their organizations.