The Art of the Scratch– A Conversation with Rob Principe

In this conversation, Philip spends time with Ron Principe, co-creator of the Scratch DJ Academy discussing the origin of the Academy the first of its kind school for the art form of DJing. They cover the impact of technology on music, the power of music in branding, and the inherent futurism of DJs.  The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings.  Philip’s Drop: Phil’s Frida Kahlo obsession. Frida The book Rob Principe’s Drop: Conscientious Objector – Poem by Edna St. Vincent Millay *as inspired by Maya Angelou 

Om Podcasten

The Deep Dive is a culture and insights podcast with Philip McKenzie, an anthropologist who uses his expertise in culture to advise organizations on how best to thrive in an increasingly challenging and uncertain environment. Every week, Philip goes below the surface with the people who matter the most.