From CMO to CRO: How Marketing Leaders Are Evolving
As an agency owner, it’s easy to focus on lead generation and ignore what happens after someone enters your funnel. But neglecting the middle of the funnel could be the biggest mistake that's costing you clients. Brandi Starr, COO at Tegrita and host of the Revenue Rehab podcast, joins us this week to share how agencies can fix this common gap and build stronger sales pipelines. With over 20 years of experience working with B2B companies, Brandi shares how agencies can better align sales and ...