Inside Fullstory’s Approach to In-App Engagement with Talia Root and Brent Hildebrand | Episode 092
Talia Root and Brent Hildebrand from Fullstory join the Digital CX podcast to discuss the evolving role of digital customer experience, from in-app engagement to balancing scale with personalization. They share insights on measuring success, prioritizing product development, and the key skills that make a great program manager in the digital landscape. Chapters: 00:03 - Intro04:18 - Talia’s journey from retail to digital success 05:42 - Brent’s path from sales to digital CX 07:30 ...