Executive Launching a New Brand For The New Global Economy with CMO Abhishek Vanamali | Ep 358
Send us a text Zensar Technologies' Chief Marketing Officer, Abhishek Vanamali, joins Coruzant Technologies for the Digital Executive podcast. He shares how their new re-branding campaign's target audience are the employees of Zensar. It was important for them to recognize the employees and their talents. They realized that their employees didn't connect to the old Zensar brand anymore and thus the brand change.