S2 Ep26: Jaime Hepburn: I Nearly Threw The Towel In With Basic Space

In this episode, I am joined by the incredible Jaime Hepburn: entrepreneur, creative, yoga teacher, retreat host, and founder of The Yoga Library online platform and Basic Space Studio in London. I supported Jaime with the digital strategy and paid Facebook and Instagram ads for both of these businesses in 2020/21 so I enjoy hearing what the journey was like since then. Please if you do not know of Basic Space, please go and check out their Instagram immediately as it is very easy on the eye and some of my questions might make a bit more sense when we are discussing the creative vision + marketing. We speak about the realities of running a small independent studio and despite now making a return + looking for a bigger studio space, Jaime recently nearly threw in the towel. We share what we do NOT appreciate in a studio, and I discover how Basic Space all started with one very special orange chair... About Jaime: Instagram: https://www.instagram.com/jaimehepburn/ Basic Space Studio: https://www.instagram.com/basic_____space/ The Yoga Library: www.theyogalibrary.co/ Get in touch: Instagram: www.instagram.com/charlottereynolds__ Website: www.charlottereynolds.co The Agency: www.charlottereynolds.co/the-agency Email: charlotte@charlottereynolds.co

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The world of yoga and wellness has changed for good. Businesses have pivoted online, and this has opened up so many new opportunities for us to share our passions wider. The time is now to create an impactful, sustainable, and profitable business that really works. Which is why I'm here steering this podcast, inspiring you through conversations around business and marketing with those who have already smashed it in the world of yoga and wellness, and who are willing to share with you exactly how they did it. If you aspire to build big digital dreams - join me, Charlotte Reynolds, founder of The Digital Yogi agency as I share powerful stories and expert strategies, that will inspire and motivate you to really move the needle in your online business. Subscribe today to the Digital Yogi Podcast so that you never miss an episode. Let's Get Digital, Yogis!