Referral Strategies for 2023 with Edward van der Kleijn
If referral partnerships are so effective, what’s stopping you from turning customer relationships into referral partnerships? On today's episode, host Mark de Grasse sits down with Edward van der Kleijn from MacroActive to discuss the power of referrals. As Edward explains, the key to referral success lies in the ask - ask your past clients to refer people in their network who might require your services. But there's a catch; you must have provided services worth giving a referral. Their reputation is on the line, and if they don't trust your ability to deliver, there's no chance you're getting that referral. Tune in to learn the best way to ask for referrals, where to find referral partners, and how to maximize the value of all the referrals coming your way. IN THIS EPISODE, YOU'LL LEARN:The role of referrals in business successTop 3 strategies for asking for referralsUsing referral partners to drive resultsHow to properly screen referral partnersWhy marketers should see themselves as business consultants Are you charging enough?Learn the proper way of sellingWhy every business should have a "no a**hole policy"LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Edward's LinkedInMacroactive.comMacroActive on YouTubeThis Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:Get Conversion Optimization Superpowers!Put A Creative Team Of Fanatical Split-Testers To Work On Your Site with Conversion Fanatics!Conversion FanaticsHow Marketers Manage Visual AssetsGoogle Drive and Dropbox slowing your team down? Air makes image and video collaboration easy!Air[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack