The Creator of the Design Sprint, with John Zeratsky

The Design Sprint methodology has spread like wildfire, both in the startup community and the world of enterprise innovation. My guest today is John Zeratsky, one of the creators of the Design Sprint methodology and coauthor of The Sprint Book and Make Time.

In this episode we dig into how the Design Sprint methodology came about and how it’s evolved over the years. John shares dozens of practical suggestions for how to structure sprints and get the most out of them, as well as some lessons he’s taken from the Sprint process and applied to his own life.

For more information on how you can help your company bring disruptive new products to the world, visit www.digintent.com. And if you enjoyed this episode we’d love a review on iTunes or whatever platform you use. Thanks for listening!

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