Episode #193: Don’t Hide Under a Rock, Become Visible and Change Lives, Including Your Own

For today’s episode, we have a very special returning guest, Dr. Nneka Unachukwu, known fondly as Dr. Una. Dr. Una is a pediatrician, bestselling author, podcaster, speaker, serial entrepreneur, and founder of the EntreMD Business School, where she helps physicians build profitable businesses so they can live life and practice medicine on their own terms. She joins me to discuss the importance of visibility for physicians and shares key insights and teachings from her latest book, The Visibility Formula: Taking Your Business From Best Kept Secret to Household Name, which provides practical steps for physicians to enhance their luminosity and impact.   You can find the show notes for this episode and more information by clicking here: www.doctorscrossing.com/episode193   In this episode we’re talking about: Dr. Una’s background and journey into entrepreneurship. How every physician is an entrepreneur and CEO of their personal brand. The importance of physicians being able to be seen and heard. Overcoming the discomfort of self-promotion. Practical steps to increase visibility in meetings, online, and through public speaking. Building a personal brand and leveraging social media effectively. Creating content that resonates and attracts your target audience. Links for this episode: The Visibility Formula: Taking Your Business From Best Kept Secret To Household Name www.entremd.com www.entremd.com/podcast  

Om Podcasten

Are you a physician who’s questioning your career path? If you’re at the white coat crossroads, for whatever reason, this podcast is for you. We’re going to help you find your best path forward, whether it’s to be happier in patient care, transition to a nonclinical career, or do something completely different. In the weekly podcasts, we’re bringing you all the good stuff: -Actionable tools and resources to help you start making positive changes. -Interviews with physicians who’ve found new and fulfilling ways to practice as well as those who’ve transitioned into nonclinical careers. -Concrete advice for applying to jobs, using LinkedIn, interviewing, negotiating, and much more. Your host, Dr. Heather Fork, is a former board-certified dermatologist who transitioned into full-time career coaching for physicians over 10 years ago. She is a master certified coach who has been helping hundreds of physicians find ways to be happier both in medicine and beyond. Come visit us at www.doctorscrossing.com to learn more!