Why Storytelling is the Most Powerful Business Skill (and How to Master It)

Join me for a fascinating conversation with Mike Ganino where we explore the art of storytelling as a game-changing business tool. Mike, a dynamic keynote speaker and author of "Make a Scene," has left his mark on everything from viral TEDx talks to leadership training at powerhouse companies like Disney, Netflix, and Adobe. In our discussion, he shares invaluable insights on how mastering storytelling can transform your business communication, whether you're pitching to clients, leading a team, or taking the stage. We unpack practical techniques for commanding attention, developing authentic stage presence, and crafting narratives that stick with your audience long after you've finished speaking. Today we discussed: [00:09] Introducing Mike Ganino [00:57] Why is Storytelling a Hot Topic? [02:09] What Draws Us to Storytelling? [03:29] What Does Make a Scene Mean? [05:44] Are There Any Rules to Storytelling? [07:15] What if You're Not Good at Storytelling? [09:12] Benefits of Being a Good Storyteller [12:45] Performance in Storytelling [15:32] How to Get Better at Storytelling [17:31] Do Different Platforms Need Different Approaches? More About Mike Ganino Mike Ganino's website - https://mikeganino.com Connect with Mike Ganino on LinkedIn: https://linkedin.com/in/mikeganino Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts

Om Podcasten

Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!