Optimizing the Customer Journey for Your eCommerce Business with Aleksandra Korczynska, CMO at GetResponse

In this week’s episode of the eCom Ops Podcast, Norbert Strappler is joined by Aleksandra Korczynska, CMO at GetResponse. They discuss the importance of customer journey optimization, best practices eCommerce businesses should follow during optimization, and eCommerce advertising tips.

Om Podcasten

Welcome to the #1 podcast in the eCommerce operations space... There is a deluge of content around how to grow an eCommerce business but very little support for the people “working behind the scenes” to ensure that customers receive their orders whilst having an awesome brand experience, that you don't run out of stock and that your eCom store doesn't run out of cash... That's why we created this podcast, for the unsung operational heroes out there grinding away in spreadsheets and storerooms... this podcast is for you.