How To Effectively Use SMS and Email Marketing - Dylan Kelley

In this episode, we talk to Dylan Kelley, Founder and CEO of Wavebreak. Dylan shares his best advice on how ecommerce brands should use SMS and email marketing effectively.

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Welcome to The Ecommerce Insights Show, brought to you by The Good! This weekly podcast gives ecommerce leaders specific, actionable advice for accelerating the growth of their business without pulling their hair out or making sacrifices in other areas. Our team of Conversion Rate Optimization (CRO) consultants has been helping global brands like Adobe, Xerox, and The Economist accelerate their growth for more than a decade – and now we’re leveraging all of those relationships and experiences to help you do the same. Every Monday, one of our team members will get you started with a brief, actionable piece of CRO advice. You can implement these tactics right away to make your business 1% better every single week. Every Thursday, we sit down with industry experts to go deep on a specific aspect of running a successful Ecommerce business. You’ll learn about things like how to run a successful ad campaign, how to produce more accurate revenue and inventory forecasts, how to deliver a world class customer experience, and so much more! We’re just as committed to growing your business as you are, so if you’re sick of winging it and ready to start crushing it, roll up your sleeves and grab a notepad, because it’s time to get to work…