How can Usability testing increase your conversion rate and customers lifetime value | Quinn Zeda & Yaron Been

Quinn Zeda is the Founder & CEO of Conversion Crimes.A platform for gaining insights and increasing your website's performance using usability testing. Usability testing is  an overlooked tool that every store owner should use.Especially store owners that don’t have a lot of traffic and can’t run split  tests.Quinn’s company, Conversion Crimes is offering an affordable and easy way to start running usability tests.. Topics Covered: 1) What is usability testing? 2) Common misconceptions about usability testing? 3) Pros and Cons of usability vs split testing 4) How usability testing is different from Heatmaps and watching session recordings 5) What to expect from your usability testingAnd much more... For more info: conversioncrimes.com/scout **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?

Om Podcasten

Welcome to the EcomXFactor Podcast! Wondering how you can build and scale your Ecommerce store? Want to learn updated Digital Marketing practices and hacks that Gurus don't share in their groups and Youtube Videos? Do you want to learn how to boost your productivity and efficiently run an online business? Then this is the show for you. We will share best practices and what is working these days for us and for our clients. We will explore different topics, such as: conversion rates optimization, Facebook Marketing, Google and Youtube Ads, Copywriting, Outsourcing, Delegating, Prioritizing, and many more. Our focus is on action items and practical stuff you can utilize and implement. You'll also hear from different guests who will talk about various topics on how to run a successful business. My name is Yaron Been and I want to help you become successful with your Ecommerce journey.