S2 E6: Pivoting our employer brands for a digital-first environment with Holly Middlemiss, Global Employer Brand Marketing Lead at Shopify

Today we are chatting about how Shopify made the transition into a digital-first environment following the pandemic with Holly Middlemiss, Global Employer Brand Marketing Lead at Shopify. Shopify was one of the first who made the pivot into “digital by design” following the pandemic, which is a fully remote company. To provide some insight here, Holly will share the approach her team made to leverage and lean into this new digital environment and how they’re redefining what office culture means.Let's dive in!

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The Employer Brand Shop Talk Podcast breaks down how to approach and conduct employer brand work at your organization! We tackle big employer brand and recruitment marketing projects, and deconstruct them into actionable pieces that you can put into play at your organization right away. Throughout the show, we’ll be sharing episodes with expert practitioners, as well as solo episodes where we cover our own methodology for approaching different pieces of work at The Employer Brand Shop.