S2 Ep 1: The evolution of recruitment marketing with Lori Sylvia, CEO of Rally

Welcome to Season 2! Same host, new last name (I got married last month). In this first episode, we are chatting with Lori Sylvia, CEO of Rally and the founder of www.rallyrecruitmentmarketing.com, an online community forum for practitioners in HR, Talent Acquisition, Recruiting, and Marketing - focused on learning new strategy skills, recruitment marketing, and employer branding. In today's episode, we will be focusing on how recruitment marketing has changed in the past year as a result of the pandemic and social injustice issues, how the candidate mindset has shifted, and how our space is likely to continue to evolve in the coming months and years. Let's dive in!

Om Podcasten

The Employer Brand Shop Talk Podcast breaks down how to approach and conduct employer brand work at your organization! We tackle big employer brand and recruitment marketing projects, and deconstruct them into actionable pieces that you can put into play at your organization right away. Throughout the show, we’ll be sharing episodes with expert practitioners, as well as solo episodes where we cover our own methodology for approaching different pieces of work at The Employer Brand Shop.