EP 175: Marketing Hacks for this Summer: Reddit, Content Creation & More

How can you use the slower summer season to supercharge your marketing and set yourself up for success the rest of the year? In this episode of The Entrepreneurial Therapist Podcast, I’m diving into my top marketing hacks for summer 2025—because let’s be honest, when business slows down, it’s the perfect time to create content that really moves the needle. I’m walking you through exactly how I’m revamping my content strategy, using tools like Instagram’s new Edits app, and leveraging platforms like Reddit to get inspired and build visibility. If you’re looking to grow your audience, repurpose past viral posts, or finally make sense of your content insights, this episode is for you. I’m also sharing how I boost my energy and creativity during the summer months, balance life as a therapist mom, and stay plugged into the latest trends that actually matter. Tune in and let this episode be your roadmap to creating smarter, not harder, this summer. Topics Covered in This Episode: 1:49 – Why summer is the best time to focus on content creation and top-of-funnel growth 3:26 – How to use Instagram’s Edits app for organizing ideas, finding trends, and boosting creativity 6:53 – What’s changed with Instagram in 2025 and how smaller accounts are being prioritized 8:20 – The content strategy I’m using based on insights—not trends—for real growth 9:42 – The power of tweaking past viral content for massive new reach 12:18 – Why repurposing should be a bigger part of your weekly strategy 13:31 – How to use Trial Reels to reach a brand-new audience without spending a dime 18:40 – A clever way to use Reddit to fuel content ideas and drive traffic to your offers Let this episode inspire you to make the most of your summer marketing momentum! Resources Mentioned: Free AI Guide on Getting More Private Pay Clients for Therapists: https://www.theentrepreneurialtherapist.com/guide

Om Podcasten

Are you a therapist looking for a one-stop shop for practice building and personal development? Then you're in the right place! Your host, Danielle Swimm, believes that therapists are meant to live full, abundant lives and create businesses along the way. We talk all things mindset, marketing and systems for today's entrepreneurial therapist. Danielle and her guests will share behind the scenes of mistakes they've made and lessons learned along the way. The episodes are raw and real, reminding you that even when times are hard, you can still achieve your own version of success. You will leave each episode feeling motivated and inspired each week to build the practice and life of your dreams. If you're a therapist who likes to listen to Lewis Howes, Rachel Rodgers or Rachel Hollis, you'll feel right at home here. Let's get started! Launching 23 Feb 2022