EP 190: Back-to-School Marketing for Therapists: What You're Missing in September

What if September could completely change the trajectory of your practice? In this episode, I dive into why back-to-school season is the single most pivotal time of year for therapists and how you can leverage it to not only end 2025 strong but set yourself up for a thriving 2026. I walk you through the mindset shifts, community strategies, and online marketing moves that will help you bring in more private pay clients and avoid the burnout that so many therapists experience in Q4. I’ll also share my personal reflections on how I’m intentionally showing up this fall (both in my business and in my personal life) and invite you to do the same. Tune in if you’re looking for some inspiration to help you see September as your fresh start, your “second January,” and the perfect time to reset your vision and recommit to your goals. Topics Covered in this Episode: 3:15 - The one thing that separates therapists who thrive in September from those who miss out 6:40 - Why mindset is the first step before marketing (and what happens if you skip it) 10:50 - The simple practices I’m using to show up grounded and intentional this fall 13:35 - How to position yourself for referrals from colleges, schools, and pediatricians 17:45 - A strategy that creates client referrals for years from just one presentation 19:55 - Why community marketing beats out flashy online tactics this season 21:30 - The overlooked online strategy that can transform your local SEO 23:55 - What you need to shed this fall in order to grow your practice   If this episode resonated with you, don’t miss my free live training on September 30th at 11:30am EST - the last one I’ll be doing in 2025! I’ll be walking you through the top marketing strategies therapists are using right now to get more private pay clients before the year ends. Grab your spot and let’s finish the year strong together!   All show notes are available at https://www.theentrepreneurialtherapist.com/   Resources Mentioned: Register here for my LAST free training for 2025: How to Get More Private Clients in 2025: https://www.theentrepreneurialtherapist.com/webinar  

Om Podcasten

Are you a therapist looking for a one-stop shop for practice building and personal development? Then you're in the right place! Your host, Danielle Swimm, believes that therapists are meant to live full, abundant lives and create businesses along the way. We talk all things mindset, marketing and systems for today's entrepreneurial therapist. Danielle and her guests will share behind the scenes of mistakes they've made and lessons learned along the way. The episodes are raw and real, reminding you that even when times are hard, you can still achieve your own version of success. You will leave each episode feeling motivated and inspired each week to build the practice and life of your dreams. If you're a therapist who likes to listen to Lewis Howes, Rachel Rodgers or Rachel Hollis, you'll feel right at home here. Let's get started! Launching 23 Feb 2022