Fighting for the Future of Fashion

In a post-pandemic world, retailers need to embrace the fact that having a flexible, agile and future-proof commerce solution is critical to success. Consumer expectations are now higher than ever before, and fashion retailers need to remain at the forefront of new trends and technologies. It's no surprise that this front is increasingly being fought digitally. In this episode, The Experience Makers brings together the technical, strategic and experiential skills of Wunderman Thompson Commerce, Attraqt and commercetools, to fully understand what today's fashion consumers expect from retailers and brands.  Discussing how the pandemic has affected retail both online and in-store, our guests will touch upon findings from the recent ‘Future of Fashion’ report and consider how businesses can ensure that they’re providing consumers with what they really want.  Download a copy of the report here: https://insights.wundermanthompsoncommerce.com/fighting-for-the-future-of-fashion  Produced by Breaking Atoms (www.breakingatoms.co.uk) Music produced by David John Walker (www.imperialbeats.co.uk)

Om Podcasten

Wunderman Thompson Technology brings you insight, inspiration and top tips on making the most of your MarTech investment to create a compelling customer experience. Hosted by technology journalist, Gemma Milne, this series brings together some of the best minds from the world of marketing, business and technology to debate and discuss the big issues and examine trends in marketing technology and customer experience.