Ep 108: What to Look for Before You Pitch a Publication

Are you ready to pitch your brand for media coverage, but not sure where to send that first pitch? On this week’s episode, I’m diving into what to look for before you pitch a publication. Questions about this topic have been coming up a lot in the PR Bootcamp which will be opening again this fall, so I wanted to share some tips with my Quotable Podcast audience as well. If you’ve been thinking about doing your own PR, then these tips will be really helpful for you.    So many people are hesitant to start pitching because they don’t feel confident either in their story or in where they are pitching. I want to help you feel more confident and avoid the heartache that comes from pitching the wrong publications. The best place to start is learning to ask the right questions before you pitch so that when the time comes to pitch, you’re pitching the perfect publication for your story, and that means seeing good results. I want to help you find the right fit for your story- so listen in to hear exactly how to do that: be tailored and specific so you actually get good results.   “Tailor your pitch to what they already do or find a different outlet.”   In this episode you will hear:   -The right questions to ask yourself before pitching your story -The different styles of articles and why they matter -How to determine if a publication is the right fit for your story -Why a publications’ publishing schedule is important for your pitch -How to determine if you’re pitching the right writer for your story I would love to hear how this helped you! Comment on this episode’s Instagram post and share who you’re going to pitch next. If you have any other tips or ideas leave a comment under the post for this episode on our Instagram page @quotablemediaco or shoot me a DM. You can also connect with us at our Quotable Magazine Instagram account @quotablemagazine   For any show ideas, to submit a guest to the podcast, or if you have any questions, please visit https://quotablemediaco.com/podcast.   Join me for the free Virtual Pitch Party this Friday, and learn how to write a pitch and who to send it to. You’ll also get to practice writing that first pitch!

Om Podcasten

Founder of Quotable Media Co, Alessandra Pollina, is amplifying the stories of women-owned businesses and bringing you authentic inspiration from her years of experience as the leader of her own boutique PR agency. How do I start a business? What are successful female entrepreneurs doing to stand out? How can I get my product in the news? Where are female entrepreneurs investing their time and money? What are the PR tips I need for my small businesses? Whether you’re just getting started with a new business idea, or if you’ve been running a company for years, consider this show your companion through it all. Quotable: A Female Entrepreneur Podcast is a conversation style business and marketing podcast, filled with practical tips to take your brand to the next level, and real life behind the scenes stories from other women in business to inspire you to see what’s possible, dream bigger, and never have to feel alone in business again. Host Alessandra Pollina brings you PR and marketing tips, business and networking hacks, goal setting tips and more to help you grow your brand and check off all of those business benchmarks. Alessandra shares authentic advice on life as a female entrepreneur and staying true to yourself along the way, and as part of the Quotable mission to amplify the stories of women-owned businesses, she’s interviewing female entrepreneurs who are doing it all too. Hear from others who have overcome their challenges and seen success in their own unique industries. From product based businesses, to e-commerce and digital marketing, to finance gurus and business coaches- there is a story here just for you. If you’re interested in more inspiration and stories of female entrepreneurship check out Quotable’s other platform for amplifying women’s voices, Quotable Magazine, online and in print at quotablemediaco.com/quotable-magazine. Because we’re quotable and so are you. Learn more at www.quotablemediaco.com/podcast and follow along at @quotablemediaco and at @quotablemagazine