Ep 127: 3 PR Trends to Implement this Year

In this week’s podcast episode, I wanted to highlight the power of a holistic approach to marketing and share about the rise of contributed pieces for your next power move in PR. I am seeing that personalized experiences are the key to success for businesses in 2023.    You will learn how to unlock the secrets to PR success this year with three essential elements to incorporate into your PR plan.   I learned about 3 things to build into my PR plan this year: utilizing the rise of contributed pieces, taking a holistic approach to PR and marketing, and creating more personalized experiences. Utilizing contributed pieces can be a great way to be seen as a thought leader and an expert in your field. When it comes to PR and marketing, they should be working together to create a cohesive brand. Finally, personalizing experiences through events or meeting people can have a powerful impact on your brand.   In this episode, you will learn the following:   1. The benefits of submitting contributed pieces to outlets for becoming a thought leader and an expert in your field. 2. How to unlock the power of a holistic approach to PR and marketing to create the strongest brand. 3. Why personalized experiences can help build a local base of fans and ambassadors.   I would love to hear how this helped you! Comment on this episode’s Instagram post and share who you’re going to pitch next. If you have any other tips or ideas leave a comment under the post for this episode on our Instagram page @quotablemediaco or shoot me a DM. You can also connect with us at our Quotable Magazine Instagram account @quotablemagazine   For any show ideas, to submit a guest to the podcast, or if you have any questions, please visit https://quotablemediaco.com/podcast. Other episodes you'll enjoy: Owning Your Identity at Work with Tricia Timm Raising the Vibe in 2023 Own Your Accidental Leadership with Shea Smith   Loved this episode? Leave us a review and rating!

Om Podcasten

Founder of Quotable Media Co, Alessandra Pollina, is amplifying the stories of women-owned businesses and bringing you authentic inspiration from her years of experience as the leader of her own boutique PR agency. How do I start a business? What are successful female entrepreneurs doing to stand out? How can I get my product in the news? Where are female entrepreneurs investing their time and money? What are the PR tips I need for my small businesses? Whether you’re just getting started with a new business idea, or if you’ve been running a company for years, consider this show your companion through it all. Quotable: A Female Entrepreneur Podcast is a conversation style business and marketing podcast, filled with practical tips to take your brand to the next level, and real life behind the scenes stories from other women in business to inspire you to see what’s possible, dream bigger, and never have to feel alone in business again. Host Alessandra Pollina brings you PR and marketing tips, business and networking hacks, goal setting tips and more to help you grow your brand and check off all of those business benchmarks. Alessandra shares authentic advice on life as a female entrepreneur and staying true to yourself along the way, and as part of the Quotable mission to amplify the stories of women-owned businesses, she’s interviewing female entrepreneurs who are doing it all too. Hear from others who have overcome their challenges and seen success in their own unique industries. From product based businesses, to e-commerce and digital marketing, to finance gurus and business coaches- there is a story here just for you. If you’re interested in more inspiration and stories of female entrepreneurship check out Quotable’s other platform for amplifying women’s voices, Quotable Magazine, online and in print at quotablemediaco.com/quotable-magazine. Because we’re quotable and so are you. Learn more at www.quotablemediaco.com/podcast and follow along at @quotablemediaco and at @quotablemagazine