Ep 89: How to Use PR to Position Yourself for Expert Status

Are you an expert in your field, but nobody knows your expertise?  People are looking for proof, and I want to help you show them what you’re worth. Listen in for tips on how to use PR to position yourself for expert status.   In this episode you will hear:   -Why being an expert in your field is important -How  being an expert allows you to help people beyond your current clients  -What are the right kind of media opportunities are to position yourself as an expert in your field -Who and where to pitch yourself in the media -What to do when you start seeing results DIY PR resources from Quotable: https://quotablemediaco.com/diy-resources I would love to hear how this helped you! Comment on this episode’s Instagram post and share your field of expertise. If you have any other tips or ideas leave a comment under the post for this episode on our Instagram page @quotablemediaco, or shoot me a DM. For any show ideas, to submit a guest to the podcast, or if you have any questions, please visit https://quotablemediaco.com/podcast.

Om Podcasten

Founder of Quotable Media Co, Alessandra Pollina, is amplifying the stories of women-owned businesses and bringing you authentic inspiration from her years of experience as the leader of her own boutique PR agency. How do I start a business? What are successful female entrepreneurs doing to stand out? How can I get my product in the news? Where are female entrepreneurs investing their time and money? What are the PR tips I need for my small businesses? Whether you’re just getting started with a new business idea, or if you’ve been running a company for years, consider this show your companion through it all. Quotable: A Female Entrepreneur Podcast is a conversation style business and marketing podcast, filled with practical tips to take your brand to the next level, and real life behind the scenes stories from other women in business to inspire you to see what’s possible, dream bigger, and never have to feel alone in business again. Host Alessandra Pollina brings you PR and marketing tips, business and networking hacks, goal setting tips and more to help you grow your brand and check off all of those business benchmarks. Alessandra shares authentic advice on life as a female entrepreneur and staying true to yourself along the way, and as part of the Quotable mission to amplify the stories of women-owned businesses, she’s interviewing female entrepreneurs who are doing it all too. Hear from others who have overcome their challenges and seen success in their own unique industries. From product based businesses, to e-commerce and digital marketing, to finance gurus and business coaches- there is a story here just for you. If you’re interested in more inspiration and stories of female entrepreneurship check out Quotable’s other platform for amplifying women’s voices, Quotable Magazine, online and in print at quotablemediaco.com/quotable-magazine. Because we’re quotable and so are you. Learn more at www.quotablemediaco.com/podcast and follow along at @quotablemediaco and at @quotablemagazine